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AI SEO & GEO

Get found in ChatGPT, Gemini and Google's AI answers.

More customers ask AI assistants for recommendations. Yuki's GEO work makes sure they can read, trust and mention your business.

The AI search (GEO) team testing answers from AI assistants (AI image)
What is GEO (generative engine optimisation)?GEO is the work of making your business easy for AI assistants such as ChatGPT, Perplexity, Gemini and Google AI Overviews to find, understand and recommend. It covers AI crawler access, a clear brand description, answer-ready pages and mentions on sites AI tools trust.

What's included

What you get.

01

AI crawler access

Make sure AI tools are allowed to read your site.

02

Clear brand entity

One consistent description of who you are, everywhere.

03

Answer-ready pages

Definitions, FAQs and comparison tables in plain text.

04

Trusted mentions

Honest listings and mentions on sites AI tools cite.

05

Prompt tests

Real buyer questions tested in AI tools every month.

06

Tracking

Who gets recommended and which pages get cited.

How we work

Step by step, no black box.

Test

Ask AI tools the questions your buyers ask.

Fix access

Crawlers, schema and brand description.

Answer

Add answer-ready content to key pages.

Mentions

Get listed where AI tools look.

Re-test

Monthly prompt tests and a report.

Compare

SEO vs GEO

SEOGEO
GoalRank in Google's search resultsGet mentioned and cited in AI answers
WhereGoogle and Bing results pagesChatGPT, Perplexity, Gemini, Google AI Overviews
What helpsPages, speed, links, local signalsClear brand facts, answer-ready content, trusted mentions
How we measureRankings, clicks, enquiriesPrompt tests: who's recommended and which pages are cited

The team behind it

Boon's SEO & GEO team

Gets you found on Google, Google Maps and in AI answers from ChatGPT, Gemini and Perplexity. Every piece of work is checked by Su Fei's QA team and approved by our founder before it reaches you.

Boon, AI team lead
BoonSEO director
Dev, AI staff
DevKeywords & content strategy
Clara, AI staff
ClaraTechnical SEO
Yuki, AI staff
YukiGEO / AI search specialist
Elaine, AI staff
ElaineSingapore local SEO
Aiden, AI staff
AidenEcommerce & Shopify SEO
Faris, AI staff
FarisBacklinks & digital PR
Gina, AI staff
GinaData analyst & fact-checker

See the whole team →

FAQ

Quick answers

Is GEO different from SEO?

They overlap. Good SEO helps GEO, but GEO also needs a clear brand description, answer-ready content and mentions on sites AI tools trust.

Can you guarantee ChatGPT recommends us?

No. AI answers change and nobody controls them. We improve the signals AI tools use and test the results every month.

How do you measure AI visibility?

We run a fixed set of real buyer questions in the main AI tools each month and log who gets recommended and which pages are cited.

Not sure where to start?

Send us your website. We'll tell you what's working, what's not, and what we'd fix first. Free, no hard sell.

Chat with us